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BARBARA BUI NAMED OFFICIAL OUTFITTER FOR PARIS SAINT-GERMAIN WOMEN’S TEAM

BARBARA BUI NAMED OFFICIAL OUTFITTER FOR PARIS SAINT-GERMAIN WOMEN'S TEAM

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BARBARA BUI NAMED OFFICIAL OUTFITTER FOR PARIS SAINT-GERMAIN WOMEN’S TEAM
July 12 2024

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Text: Oxana De Castro

July 12 2024

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Barbara Bui, the esteemed French luxury fashion brand announced a groundbreaking partnership with Paris Saint-Germain. Starting from the 2024-2025 season, Barbara Bui will serve as the official outfitter for PSG’s women’s team for the next two years. This marks a historic first for the women’s league, having an official outfitter.

A LANDMARK MOMENT FOR WOMEN’S FOOTBALL IN FRANCE

This collaboration between PSG and Barbara Bui celebrates their mutual appreciation for Parisian style and global prestige. Both brands share a commitment to excellence and a significant international presence. The partnership aims to merge the dynamic energy of sport with the contemporary flair of fashion.

Beginning next season, the PSG women’s team will be outfitted with two distinct pre-match presentation looks: one formal and one casual, both designed by Barbara Bui to reflect the personalities of these remarkable athletes.

“I thoroughly enjoyed the creative process of designing for the Paris Saint-Germain women’s football team. They are an incredible group! Capturing the essence of women’s individuality and strength has always been my passion, and these elite athletes embody that perfectly. It’s an honor to dress them!” – Barbara Bui, Founder and Designer of the luxury brand Barbara Bui

 
 
 
 
 
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“Paris Saint-Germain is delighted to be the first French women’s football club to partner with a renowned outfitter like Barbara Bui. Since 1987, Barbara Bui has been redefining fashion to celebrate femininity and excellence. This partnership, rooted in our shared Parisian heritage, is not just a collaboration but a fusion of passions.” – Fabien Allegre, PSG Chief Brand Officer

About Paris Saint-Germain

Established in 1970, Paris Saint-Germain is the most decorated French club and one of Europe’s elite football teams. Owned by Qatar Sports Investment (QSI) since 2011, the club has achieved remarkable success on and off the pitch. PSG is a trailblazer in multiple sports, including Esports, judo, women’s football, and handball. With over 200 million social media followers, PSG boasts one of the largest fan bases in global sports.

The women’s team, featuring a mix of international stars and homegrown talents, has become a force in French and European football. Since 2001, they have reached the UEFA Women’s Champions League semifinals seven times and secured six national titles, including the 2021 French championship and multiple French Cups. The squad has included notable players like Formiga, Cristiane, Laura Georges, Sakina Karchaoui, Tabitha Chawinga, Grace Geyoro, and Marie-Antoinette Katoto. Since January 2024, the team has trained at the state-of-the-art PSG Campus in Poissy alongside the men’s team and youth academies. Beyond sports, PSG is dedicated to social impact through PSG For Communities, funding initiatives to empower underprivileged youth.

About Barbara Bui

About Barbara Bui

Barbara Bui’s journey in fashion began in the 1980s as a personal quest for expression. Her unique style quickly made waves, characterized by a blend of masculine and feminine elements, sharp lines, and contrasting volumes. Barbara Bui’s designs combine the edgy feel of leather and vinyl with the elegance of tailoring and the sensuality of silk. Her signature look, a fusion of rock culture and natural sophistication, is instantly recognizable.

More about Barbara Bui here.

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