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Do you know that according to the most famous trend forecaster Li Edelkoort the creatives in the future would be multidisciplinary and the education might become hybrid.
You can start your professional career as a gardener and then get interested in how to make cloths from the plants’ fibre.
Or write music tracks and design sneakers at the same time. That’s exactly what Ilija Nikolic is already doing.
Inspired by concept cars and retro-futurism, this artist creates comfortable shoes for the people like himself – freethinkers who rather set the trends than follow them.
Here is Ilija Nikolic exclusive for FOXYLAB NY:
Can you tell us how and when did your start to design footwear?
My brother, who’s 9 years older than me was into streetwear, as he played in a rock band and he always had some cool sneakers. They were not made for kids, so I started to draw what I thought would be even cooler sneakers. Also, my best friend’s dad managed a shoe store and we hung out there sometimes. That’s where we learned a lot about footwear and other product as well. Even later as a teenager, my parents couldn’t afford to buy me sneakers I liked, so I drew my own.
What do inspire you when you create shoes and write music?
I like futuristism of the past, which can generically be called retro-futurism. Architecture, concept cars and other product design from the 70s and the 80s are some of my favourite go-to inspiration sources.
Is there any connection between the music tracks and the sneakers creation?
Can you describe your customer? For whom do you create your shoes?
Ideally, I like to design for someone who does not follow trends, but is rather a trend setter.
What is your relationship with fashion? Do you rather follow trend or set them?
I rather set than follow trends. I feel like I don’t even have to check all the time what’s trending, because I feel I have a strong fashion clock ticking inside me. Still, as a designer I have to be familiar with trends so that I don’t repeat them in a bad way – unintentionally. Sometimes we have to design commercial shoes for various clients.
You design sneakers for metaverse. Can you tell us more of this?
“Ugly shoes” trend : how long to your opinion it will last?
What’s next? Can you share with us your plans for future?
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