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Before writing this blog, we have conducted a research about women in business, and the things we found were worth sharing, as well as some of our own conclusions. «Women in business» has been a hot topic for a long time, and most of the articles found on Internet provide comparisons between female and male entrepreneurs and stats for one or the other’s success and downside. Such dynamics inspired us to launch a series of blogs about female-entrepreneurship providing stories of real businesses. We will continue to explore this topic and share the voices and real cases of businesswomen in NYC or elsewhere in order to advice the aspiring female-entrepreneurs.

Surprisingly, there’s one important thing we definitely found missing, and it seems that researchers simply overused this evidence and refused to make it a part of their pitch. We’re talking about good old mental game, yes, the equivalent of mental toughness and psychology, an ongoing «fight» between the two genders, although, we prefer the word «game» better. Let’s not forget that some things are essentially easier for women, and some are for men. Women are pioneers and they tend to open every door they see on their way, therefore they are naturally more capable of launching start-ups.

Now we have to be real: in general, women don’t take excessive time to evaluate the risks, or, better say, not as much as men do. Being more practical and preventive is a tendency frequently seen in male behavior. Don’t we all, girls, have a dad, or brother, or a boyfriend who takes forever to look into every possible risk they try to avoid? Women take actions intuitionally, and turn the failures into a learning experience, even if they come in a form of an emotional struggle, while men tend to take failures as a non-questionable defeat. Is this why more men manage to grow their business bigger? Of course, we could debate on the subject forever, and leave our point of view as a philosophic road with no end, but instead we thought, it would be reasonable to provide some numbers.

And of course our argument started making more sense, as we looked at the Bureau of Statistics analysis: turns out there are 8% more women that hold micro-businesses (90,3% women to 82,3% men). However, only 1,3% women own medium to large businesses, while men are at 3,3% for the same statistics. The basic translation for this would be that women spend less time thinking about what could go wrong, and jump all over the opportunity while the door is open, which may lead to either a happy end, or not so much. Yes, men take forever to take an action – no offense, guys – but they make it right, well, most of the times. Before we go too far in making conclusions, we should mention that there’s no «right» or «wrong». In fact, both women and men do it right, long as it works. But the whole mental game introduction was probably there to transition to the second subject of our research, which is the support of the community coming towards women in business. We effortlessly came across at least 15 organizations that support female-owned businesses and help them grow. Here is the part of the mental game that women get totally right — they work together, supporting and empowering each other. This discovery is an absolute highlight for all female-entrepreneurs, as they must be sure that they have the huge community behind their back.

In the next while, we hope to inspire you with some actual business success stories, and share a couple tips about female-entrepreneurship, including the breakdown of benefits female-entrepreneurs should keep in mind while trying to grow their business.