Ultimate Guide to Korean Aegyo Sal Makeup Trend

2 different girls with different makeup look down side showing used aegyo sal makeup products products

Ultimate Guide to Korean Aegyo Sal Makeup Trend

The Korean beauty trend known as Aegyo Sal (pronounced ay-gyo sahl) refers to “charming/cute fat eye” or “love bands” in Korean and has become a permanent feature of K-Beauty. The aegyo sal makeup trend refers to a small puffy, fat deposit that appears below the lower lash line when someone smiles. The aegyo sal stands as a preferred under-eye feature in East Asian beauty standards because it creates a youthful appearance with bright eyes that seem to smile.
You can now achieve the delicate eye-brightening effect at home through the use of FLORTTE Aegyo-Sal Liners and other Aegyo Sal eye makeup products. Aegyo Sal works best with Korean products to create a natural enhancement of your features through its lightweight application method. This article explains the true definition of Aegyo Sal makeup while explaining its distinction from eye bags and provides a detailed guide to achieve the perfect Aegyo Sal look using Korean beauty products.

What Is Aegyo Sal Makeup Meaning?

2 part with Four different eyes both sides showing with and without aegyo sal makeup comparison
The Korean makeup technique known as Aegyo sal uses contouring and highlighting methods to enhance the “charming fat” (aegyo sal) area under the eyes which results in a youthful appearance with bigger eyes that look cute. Western makeup artists typically use concealer to flatten or hide this area but Korean makeup artists employ highlight and shadow techniques to create a “smiling eyes” effect.

Aegyo Sal Makeup Has Become a Trend Because of Several Reasons:

a girl with Korean aegyo sal makeup
  • K-pop and K-drama influence –The makeup trend gained popularity through K-pop and K-drama content because Jennie from BLACKPINK, IVE’s Wonyoung and actress Han So-Hee showcased it to their fans.
  • Youthful appeal –The gentle under-eye fullness creates a youthful appearance that looks naturally lively.
  • Versatile aesthetic –The look suits all makeup preferences because it creates excellent results with both basic K-beauty styles and elaborate glamorous looks.
  • Social media buzz –The Aegyo Sal eye look has become a social media sensation because TikTok and Instagram users share easy methods to achieve it using makeup tape and simple techniques. The look has become essential for Douyin (Chinese TikTok) makeup trends because it creates “doll-like” eyes with heavy shimmer and defined lower lids.

Top 10 Trending Aegyo sal makeup products

Colorgram All in One Aegyo-Sal product
  1. Colorgram All in One Aegyo-Sal Maker stands as the present-day winner which new users tend to choose. The tool features two ends with a shimmer crayon for creamy application and a thin contour stick for cool-toned contouring which allows users to complete their look in no time.
  2. Lilybyred Smiley Aegyo-Sal Eyeliner receives widespread acclaim because it uses natural shades that create soft lines instead of bold red outlines. The dual pencil includes two products which are a soft concealer-like highlight and a subtle brown shadow that users choose for their everyday makeup needs.
  3. Peripera Sugar Twinkle Liquid Glitter serves as the leading product for achieving intense K-pop/Douyin makeup inspired eye sparkle. Users can achieve intense wet-look shine on their aegyo sal center through this liquid glitter formula which they apply with a fine brush.
  4. The Holika Holika Holi Pop Double Eyelid Liner serves as a popular choice because it delivers exact liquid shadow application with cool tones. The thin pen tip enables users to create a thin shadow line that runs beneath the puff for a natural-looking definition which stays in place after setting.
  5. The Too Cool For School Artclass Frottage Pencil has gained popularity because it offers multiple uses and its special powder-to-cream formula. The light shade Dew Beige from this pencil produces a flat matte finish that lifts the area while staying flat to work as a foundation or natural illuminator.
  6. JUDYDOLL Double Under Eye Liner: The C-Beauty (Chinese) market launched this product as its leading item. The dual liner features intense shimmer and soft diffuse shadow effects which match the popular Douyin beauty trend for dramatic doll-inspired eye makeup.
  7. Dasique Under Eye Maker Palette: Users choose this product because it offers multiple powder applications. Users can achieve their desired aegyo sal intensity through fine brush applications of the three powder shades which include matte brightening and subtle shimmer and cool-toned contour.
  8. The Flortte Mesmerizing Princess Double-ended Pencil has become a popular C-Beauty product because of its attractive design and effective formula. The product presents itself through its bold pink and champagne shimmery design which helps users achieve a youthful princess-inspired makeup look.
  9. The ETUDE House Contour Powder line includes Cool-Toned Shades which have become popular for creating natural-looking shadows. Makeup artists choose the lightest brown/gray shade from standard contour palettes because it produces a soft natural-looking shadow effect.
  10. Unleashia Loose Glitter Gel has gained popularity because users can apply it easily by tapping their fingers and it contains many different colored glitter particles. Users apply these glitter gels to their aegyo sal for adding a playful textured sparkle effect.

How to do Natural Aegyo Sal Makeup Look

a cute korean girl with korean makeup
The perfect aegyo sal requires both soft shading techniques and precise highlighting methods. The objective is to achieve a natural soft puff effect instead of creating harsh lines or a visible eye bag appearance.

Step 1: Prep the Eye Area

step 1
Begin by moisturizing your skin before starting your makeup application. The under eye area needs a light eye cream or primer to prevent wrinkles. Apply concealer to particular areas that show dark circles and fine lines but use restraint because excessive product will eliminate natural under eye puffiness.
Product Tip: The Saem “Saemmul Eye Primer” serves as an excellent choice for hydrating primer applications.

Step 2: Locate Your Aegyo-Sal Area

Step 2: Locate Your Aegyo-Sal Area
Stand in front of a mirror while you create a gentle smile. The natural aegyo sal appears as a small curved bump which sits beneath your lower lash line. The swelling becomes more visible when you adjust your head position under proper lighting conditions. Apply a thin pencil with light brown or taupe color to create a delicate line along the upper border of the puff. The pencil line serves as the foundation for your handmade aegyo sal design.
Product Idea: The ARTMISS Aegyo-Sal Pen and TONYMOLY Lovely Beam Soft Liner offer suitable options for creating soft brown lines.

Step 3: Create Shadow Under the Puff

Step 3: Create Shadow Under the Puff
Select an eyeshadow with matte or soft satin finish in light brown, taupe or beige colors which match your skin tone but have a slightly deeper tone. Use a small flat brush to create a thin curved line which should rest just below your pencil line tracing. The shadow creates definition for the puff area. The lower edge of the shadow needs to be blended softly to prevent harsh lines from forming. The makeup should be noticeable when you look closely but it should appear natural when viewed from a regular distance. The guides stress the importance of achieving both exact application and gentle color integration.
Product tip: The colorgram All In One Aegyo-Sal Maker and FLORTTE 2-in-1 Aegyo-Sal Pen serve as dual-purpose tools that merge shadow and liner functions.

Step 4: Highlight the Puff with Shimmer

Step 4: Highlight the Puff with Shimmer

Use a small pointed brush to apply light shimmer or highlight on the upper shadow line border which runs beneath the lower lash line. The under-eye area appears brighter and slightly swollen when you use champagne or pale pink or pearl or lavender shimmer products. 

Product Tip: The makeup look requires UNLEASHIA Pretty Easy Glitter Stick or VEECCI Shiny Vibrant Aegyo-Sal & Eyeshadow Palette for achieving a shimmery effect.

Step 5: Eyeliner, Mascara & Final Touches

Step 5: Eyeliner, Mascara & Final Touches
Apply a thin eyeliner line to your upper lash line and add a faint line to your lower lash line if desired but stay away from dramatic liner looks because aegyo sal requires a delicate appearance. The application of lengthening or volumising mascara to your lashes will help you achieve a more open eye appearance while reducing under eye puffiness. Korean tutorials often save this step for last because it helps maintain eye brightness. A small highlight dot should be placed in the inner eye corner while a soft peach-pink blush should be applied to the cheeks for a matching appearance.
Product tip: A reliable mascara and a light brown eyeliner will create subtle definition in your eyes.

Extra Tips for Best Aegyo Sal Eye Makeup

A model showing Korean aegyo sal look

Source: @woseour IG!

  • The application of small brushes measuring 2-3 mm flat brushes works best for the lower lash area because big brushes create unappealing shadow effects.
  • The application of thin concealer layers before starting the aegyo sal process helps reduce the appearance of under-eye bags and heavy lines.
  • The application of light translucent powder to oily under-eye areas before shadow and highlight application helps prevent color fading.
  • People with different skin tones should try different shimmer colors based on their skin tone: peach/champagne works best for warm skin tones while pink/lavender shimmer suits cool skin tones.
  • The rest of your eye area should remain understated because heavy smoky shadows and dramatic thick liners will distract from the main focus of the aegyo sal.

What is the difference between Eye Bags and Aegyo Sal?

Comperison of difference between Eye Bags and Aegyo Sal
People often mistake Aegyo Sal for dark circles and eye bags yet these features have distinct characteristics.
  • Aegyo Sal refers to the adorable smile-induced swelling which appears beneath the lash line.
  • Eye bags develop as a result of tiredness or aging when the skin below the tear trough becomes puffy and saggy.
In short the appearance of Aegyo Sal creates a fresh look but eye bags produce a tired and swollen effect.

Celebrity Inspirations

sana twice with aegyo sal look
  • Jennie from BLACKPINK uses Soft pink shimmer Aegyo Sal to create a combination of sweetness and self-assurance in her appearance.
  • Han So-Hee achieves her look by applying no makeup while emphasizing her natural under-eye fullness. The model presents a contemporary stylish appearance through her makeup looks which she uses to demonstrate her aegyo sal style.
  • Wonyoung (IVE) serves as the perfect reference for anyone who wants to achieve the current maximalist doll-like aegyo sal look. She achieves her dreamy appearance through the combination of glitter and pastel colors in her makeup.
  • Sana (TWICE) serves as an “Aegyo Queen” reference for people who naturally have puffy under-eye areas. Through her makeup application she adds light reflection to her natural under-eye area which strengthens her playful and endearing personality.
  • Park Min-Young (Actress) serves as a reference point for creating a refined professional aegyo sal look through her makeup style.

Tips for Beginners

aegyo sal step by step tutorial
  • The application of Aegyo Sal should start with light strokes because it should boost your appearance without overpowering it.
  • People with dry skin should choose cream products because they create a smooth surface that prevents wrinkles from forming.
  • Aegyo Sal stickers and tapes provide a quick way to achieve an elevated appearance which you can use temporarily if you are beginner.

Final Words: Embrace the Charm of Korean Aegyo Sal Beauty

The Aegyo Sal trend in Korean beauty represents more than a makeup style because it embodies the spirit of youthful charm. The Aegyo Sal meaning reveals why this beauty trend remains popular in K-pop  and K-drama because it showcases your natural smile while creating a friendly and self-assured appearance. The FLORTTE Aegyo-Sal pen liner helps you create a defined lower lash line while Korean beauty products maintain under-eye smoothness and brightness to enhance your natural appearance. The right Aegyo Sal eye makeup products enable you to achieve the signature Korean idol glow which you can use to add playful elegance to your daily beauty routine.

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