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We have conducted a research about women in business, and the things we found were worth sharing, as well as some of our own conclusions. «Women in business» has been a hot topic for a long time. During the past few years, business ownership and entrepreneurship have seen major change as women are central to growth and innovation. From tech-based startups to small businesses, women business owners have shown resilience and triumph in an traditionally male-dominated field. Here are some statistics and figures that can help us understand why women are more present in business, why they struggle, and how they affect the global economy.

Women in Business: Facts and Key Insights

Wells Fargo report indicates that a woman-owned businesses are growing faster than the US business market as a whole. That growth isn’t merely a trend, but a transition in the entrepreneurial economy as more women take up entrepreneurship for the opportunity for financial freedom, mobility, and leadership. Women-owned businesses are now a key part of the economy, creating jobs, innovation and community. Quite simply, a study in 2024 found that the growth rate of women-owned businesses is 3 times faster than the national average for all companies which shows that the entrepreneurial mindset of women is on the rise. This is part of a wider trend towards more women taking senior leadership roles in business.

Women Entrepreneurs Statistics

Women entrepreneurs are growing tremendously in all regions of the world but there is still a need for funding, gender discrimination and policy interventions. In the US alone, nearly 42 percent of companies are women-owned, according to the 2024 State of Women-Owned Businesses Report from American Express. There are more than 1,800 women-owned businesses emerging every day. According to the Global Entrepreneurship Monitor (GEM), 11.8% of women in high-income countries are starting or running a new business, compared with 16.1% of men. Gender inequality is lower in low-income nations where women have higher rates of entrepreneurship out of economic necessity.

Male vs. Female Business Statistics

Women are getting ahead, but they’re not being given the same access to capital, mentorship and leadership roles as their male counterparts. Female-led companies account for less than 3% of VC funding, according to Luisa Zhou’s survey from 2024. That extreme contrast stems in part from age-old gender stereotypes in the investment sector, in which women entrepreneurs face greater difficulty in receiving the same kind of capital support as men. .the female entrepreneurs in tech also have special considerations: Women comprise just 25% of the global tech workforce as of 2024, as stated in the Women in Tech Report. However, despite all this, women in technology are playing an increasing prominent role in AI, cybersecurity and software development. Behavioural change in STEM (Science, Technology, Engineering, and Mathematics) education is helping to continue the long-term growth of women in technology.

What Are Women’s Owned Small Business In The United States?

According to American Express, women owned 42% of all US small businesses in 2024, representing $1.9 trillion in revenue. Women-owned small businesses occur in numerous fields including retail, healthcare, education, and professional services. Tech, finance and media are the most growth-oriented sectors over the past few years. Women-run small businesses are also more community-minded. Women are also more likely to run socially conscious businesses – offering services that target local demand, or products that support sustainability. In addition, women businesses often generate employment – the proportion of women who work for other women continues to rise.

Female Entrepreneurs in the World Globally, women make up about 36% of all entrepreneurs, based on 2024 statistics from the Global Entrepreneurship Monitor. Yet this number varies greatly from place to place. There are fewer women business owners in developed nations (in North America and Europe, women represent 30-35% of all entrepreneurs). However, emerging economies – especially Latin America, Africa and most of Asia – have a much higher ratio of female entrepreneurship. So, for instance, women are 45% of Latin American business owners, and the number is on the rise. Women entrepreneurship in the world is a direct result of shifting social norms for women entrepreneurs, as well as improved access to capital, education and networking. As well, women are increasingly entering once male-dominated sectors of the economy, including agriculture, technology and construction, in most places.

Women’s Contribution in Tech Perhaps one of the most interesting phenomena in women entrepreneurship is the increase in women working in the tech sector. Even in underrepresented industries like software development, AI, cybersecurity and fintech, women have made great strides. As Luisa Zhou noted, women are starting technology companies more frequently despite obstacles such as a lack of VC capital and a relatively unfriendly industry environment.

Our observation: Gender Fight Women Vs Men

Surprisingly, there’s one important thing we definitely found missing, and it seems that researchers simply overused this evidence and refused to make it a part of their pitch. We’re talking about good old mental game, yes, the equivalent of mental toughness and psychology, an ongoing «fight» between the two genders, although, we prefer the word «game» better. Let’s not forget that some things are essentially easier for women, and some are for men. Women are pioneers and they tend to open every door they see on their way, therefore they are naturally more capable of launching start-ups.

Now we have to be real: in general, women don’t take excessive time to evaluate the risks, or, better say, not as much as men do. Being more practical and preventive is a tendency frequently seen in male behavior. Don’t we all, girls, have a dad, or brother, or a boyfriend who takes forever to look into every possible risk they try to avoid? Women take actions intuitionally, and turn the failures into a learning experience, even if they come in a form of an emotional struggle, while men tend to take failures as a non-questionable defeat. Is this why more men manage to grow their business bigger? Of course, we could debate on the subject forever, and leave our point of view as a philosophic road with no end, but instead we thought, it would be reasonable to provide some numbers.

And of course our argument started making more sense, as we looked at the Bureau of Statistics analysis: turns out there are 8% more women that hold micro-businesses (90,3% women to 82,3% men). However, only 1,3% women own medium to large businesses, while men are at 3,3% for the same statistics. The basic translation for this would be that women spend less time thinking about what could go wrong, and jump all over the opportunity while the door is open, which may lead to either a happy end, or not so much. Yes, men take forever to take an action – no offense, guys – but they make it right, well, most of the times. Before we go too far in making conclusions, we should mention that there’s no «right» or «wrong». In fact, both women and men do it right, long as it works. But the whole mental game introduction was probably there to transition to the second subject of our research, which is the support of the community coming towards women in business. We effortlessly came across at least 15 organizations that support female-owned businesses and help them grow. Here is the part of the mental game that women get totally right — they work together, supporting and empowering each other. This discovery is an absolute highlight for all female-entrepreneurs, as they must be sure that they have the huge community behind their back.

In the next while, we hope to inspire you with some actual business success stories, and share a couple tips about female-entrepreneurship, including the breakdown of benefits female-entrepreneurs should keep in mind while trying to grow their business.